Neo Insight

Neo is a qualitative research agency with a passion for ideas and a belief in the power of great thinking.

Based in Sydney, Neo consults and runs strategic research projects for a diverse range of clients, from food and beverage, to healthcare, paint, and coatings. Creating impact is our number one priority, and no stone is left unturned when it comes to delivering to the brief.

New knowledge is the most valuable commodity on earth. The more truth we have to work with, the richer we become
~Kurt Vonnegut

Our goal is to deliver thought provoking insight and strategic direction to help clients think better.

In doing, we arm them with the tools to make change and achieve commercial success

3 guiding principles underpin the way we work

INTELLIGENCE
First class thinking is our engine and our real passion. We go beyond the predictable, delivering insights which are fresh, vivid and thought provoking. Our yardstick for a great debrief is when ideas are unlocked and debate flows.

CLARITY
Too often research can be cumbersome, complex and dry, so that great thinking and direction is lost. We value clarity and simplicity in delivery, stripping back the fat to ensure great ideas are intuitively understood and easy to communicate.

COLLABORATION
Our priorities are to listen and empathise. We understand the many demands placed on our clients, and so approach projects with agility and good old fashioned hard work. Know that you can take your hands off and be confident that the job will get done…and that no stone will be left unturned.

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